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Strategic Management

Supports student learning and research in MGMT 5860, Strategic Management.

Searching by Industry Classification Codes

Industry codes such as the North American Industry Classification System (NAICS) codes can be used in business databases to narrow your search.

Search for a code using the link below, or browse the NAICS codes. (companies often operate under several of these broad categories)

Trends: Trade Publications

Scan trade publications for information and summaries that may be hard to track down.

Trade publications can provide insight and market report summaries not freely found elsewhere on:

  • Products
  • Companies
  • Industry Environment & Trends

 

Courtesy of umnLibraries, Van Houslon: https://www.youtube.com/watch?v=Ts2RD7hTNqk


Trade associations provide some information on their website (such as the American Association of Candy Technologists)

Best option: 

Limit your search to "Trade Publications"